CAse Study

Canadian VC - Storytime Capital

Neil Grunberg
Co-Founder & Managing Partner at Storytime Capital
- Bloks is my personal relationship GPT—I ask a question and it instantly surfaces every relevant company, note, and contact detail from our knowledge base. No traditional CRM comes close.”

Instant Recall. Less Wasted Time. Competitive Edge.

“It’s not just about saving time. It’s about being better, smarter, and more prepared for every meeting.”

Meet the Bloks Customer:

Neil co-founded Storytime Capital, a VC backing pre-seed founders re-imagining the future of work. His calendar is back-to-back—reviewing 20+ pitches a week, managing fundraising for the fund, and advising portfolio CEOs.

Their Challenge:

Neil juggled hundreds of touchpoints–including 70+ pitches per week. It was a struggle to keep every relationship straight, much less update the CRM after every conversation. Important details were being lost in the shuffle, and with it went valuable insight and efficiency. Neil’s pain points included:

  • Major CRM friction. CRMs offered no rescue for Storytime–it was another system where information went to get stale: manual data entry was a non-starter, and searches returned junk.“Going into your CRM to get relevant information—garbage in, garbage out—is highly useless.”

  • Pitch overload. With 20 founder pitches a week, details blurred together. “Important information was getting lost in the shuffle and not added to our firm-wide memory for future use.”

  • Meeting prep on the fly. With so many meetings, it was impossible to properly prep for each call–or follow up effectively after. I felt disorganized. “If anything at all, I was prepping seconds before joining the call. It didn’t give me time to prepare and organize my thoughts.”

Without a Relationship Intelligence platform, Storytime risked missing critical signals and was still wasting precious hours on busy work that wasn’t resulting in business growth.

Why They Chose Bloks:

Neil wanted far more than a note-taker or CRM—he needed a relationship-centric platform that could keep pace with Storytime’s fire-hose of founder pitches and LP conversations. Bloks delivered by:

  • Ask-Bloks search – Quick answers to plain-language questions on the fly.

    “During a recent call, I typed, ‘Who have I spoken to that’s immigration-tech related?’ Bloks instantly surfaced all five companies I’d talked to—complete with blurbs and contact names. Our CRM alone couldn’t touch that.”

  • Live meeting briefs – Pre-meeting briefs pop up the moment Zoom connects, so Neil joins every call fully prepared.

    “I always feel on my game and one step ahead when I join a call. It’s a real competitive advantage.”

  • CRM liberation – Bloks captures day-to-day context and maintains an always-updated knowledge base; Affinity becomes archival.

    “No more staring at outdated reports from Affinity—everything is live and in real time, which actually makes our CRM more powerful.”

The Difference Bloks Made:

The impact was immediate and transformative for Neil and Storytime Capital:

Lightning-Fast Recall
Bloks surfaced five immigration founders in the middle of a live call—instantly impressing both sides. “I don’t need to dig into a filtered report in Affinity—I can just ask Bloks and get the answer. It’s that easy.”

Sharper LP & Deal Prep
A six-month-old note on an LP’s regional focus surfaced automatically, letting Neil tailor his deck and move the raise forward. “I would never have remembered that details if not for Bloks.”

Time & Focus Saved
“The Bloks knowledgebase is my second brain. I’m no longer searching for information ahead of a meeting, and I’m getting better information heading in—massive time-and-focus savings.”

Strategic Relationship Management
Instead of relying on memory or scattered notes, Neil now tracks relationships effortlessly, recalls key interactions, and navigates deals with confidence.kes sure our time is spent leveraging relationships, not stuck in manual processes.”

According to Neil:

“Bloks augments my super-memory—and for everyone without that edge, it’s a total game-changer.”